Audience profile:
Get the sales & marketing results you want
Wayfair consumers are highly educated, have significant disposable income, and have proven purchase intent for high value items. They are an ideal audience for nearly all consumer goods, particularly those found on the most trafficked online retailer of home products.

Customer base second to none
Given the size of the Wayfair audience - over 5 million unique shoppers every month - our advertisers have the ability to reach a range of household sizes, locations, and compositions. By using our transparent targeting capabilities, you can reach exactly the group of users you want to.